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P&G’s commitment to Sustainability

Karachi, October 19, 2010: Recently, P&G shared with its employees its vision for long-term sustainability, especially in the sphere on environmental protection and energy conservation. Bob McDonald, Chairman of the Board, President and Chief Executive Officer P&G, addressed all employees worldwide via a webcast to share the Company purpose and strategy to grow responsibly as well as call on employees to embed sustainability in their actions.

“Currently P&G serves 4.2 billion of the 6.5 billion people globally and these are consumers who face challenges of sustainability each rising day: solid waste, climate change and water scarcity. In order to touch and improve lives of consumers we know that we must continue to grow sustainably. Keeping sustainability at the core of our business fuels innovation and strengthens our results,” said Qaisar Shareef, Country Manager, P&G Pakistan.

At P&G, sustainability is embedded in the Company’s purpose which is also its business model. This has inspired the Company’s growth strategy. We believe in the power of our Purpose and recognize our responsibility to be a force for good in the world. The Company in on track to deliver it’s existing 2012 goals and has delivered $26.5 billion in cumulative sales of ‘sustainable innovation products’ i.e. products with a > 10% reduction in environmental footprint and has reduced energy CO2 emissions, water consumption and disposed wastes from P&G plants between 11 - 50%. Moreover, P&G has reached 210 million children through its Live Learn and Thrive program.

As part of its long-term environmental vision the Company will work towards:

  • Powering all plants with 100% renewable energy
  • Using 100% renewable materials for all products and packaging
  • Having zero consumer and manufacturing waste go to landfills
  • Designing products that delight consumers while maximizing the conservation of resources.

To enable the Company to track progress against its long-term sustainability vision, P&G will implement a series of 10-year sustainability goals.

P&G's commitment to sustainability can have a major influence on transforming the marketplace and we are pleased to have worked with them on their new sustainability vision," said Carter Roberts, Chief Executive Officer and President, World Wildlife Fund U.S. "By engaging with major companies like P&G, we can have broad and lasting impact on our conservation objectives. We look forward to continuing our work with P&G to achieve goals around renewable materials, packaging, forestry, energy and water, and to support WWF's on-the-ground conservation projects.

By leveraging each employee’s core skills in consumer understanding, innovation and scale, P&G accords responsibility to all employees to imagine ways to improve the environment and operate sustainably across the globe.

About Procter & Gamble
Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Gain®, Pringles®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun® and Fusion®. The P&G community includes approximately 135,000 employees working in about 80 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.

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