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Pampers Premium Care presents Baby Olympics for Mama’s little Champions

KARACHI, July 30th, 2011: Babies are most adorable when they are active and having fun. To bring these moments to life, Pampers Premium Care organized a three day baby Olympics event at Park Towers where athletic toddlers participated in crawling races, push ball, running games and lots more. The little champions were rewarded with certificates and gifts while standing at the victory pedestal with their proud parents.

Joy was seen on parents faces when they saw their babies crawl, run, walk or jump their way to victory at the mall. Sharing her thoughts, a mother commented, “Pampers Premium Care has always been instrumental in helping parents provide the best for their baby. Be it a good night’s sleep, great fit or complete comfort, care and happiness.”

Talking to mothers at the event, Saad Rao, Brand Manager for Pampers said, “We at Pampers learn from babies and we have leant that they are the best athletes in the world covering miles even on hands and knees. We at Pampers Premium Care salute their spirit by doing everything we can to help playtime never end. With the new Pampers Premium Care’s stretchy sides, babies can now play and move easily and mothers can also take a sigh of relief without the worry of leaks.”

The Pampers Baby Olympics is a national initiative which started from Karachi, and as announced by the team will be held in both Lahore and Islamabad as well.

About Procter & Gamble

Four billion times a day, P&G brands touch the lives of people around the world. The company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Gain®, Pringles®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun® and Fusion®. The P&G community includes approximately 127,000 employees working in about 80 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

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