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P&G employees share the power of clean drinking water with a local community in need

Karachi, June 09, 2016: Procter & Gamble employees stepped up to bring the P&G Children's Safe Drinking Water program to a local community in need. P&G employees visited a community in Kathore, District Malir and provided 45,000 liters of clean drinking water for the families here.

"We believe in giving back to the community by creating opportunities such as this to engage our employees in P&G's community programs", said Sami Ahmed, Country Manager, P&G Pakistan. "Too many people lack access to safe drinking water. Clean drinking water has the power to transform lives by keeping people healthy, enabling access to education and economic opportunity, and helping families to thrive. The P&G Children's Safe Drinking Water program helps address the critical need for clean drinking water by using a simple, household-level, powdered water treatment technology in a packet. Hence we are proud to partner with HOPE to provide P&G Purifier of Water sachets to Pakistani communities in need," he added.

Clean drinking water is a dire need for the people of Kathore. Around 12 employees participated in the program providing 50 families with enough P&G Purifier of Water to supply clean drinking water for 3 months. Each family received 90 sachets along with equipment required for the purifying process including bucket, cooler, stir spoon and straining cloth. The families were also educated on the use of the product via a first-hand demonstration. The activity was conducted in collaboration with P&G's long-term NGO partner HOPE.

Employee volunteerism is an integral part of P&G's social responsibility efforts in Pakistan. Through active participation and commitment of its employees, the Company is able to make a positive difference in the lives of the communities where it operates. Over the past 7 years P&G employees have contributed more than 2300 volunteer hours towards various social causes in the country.

About the P&G Children's Safe Drinking Water Program:

Through the P&G Children's Safe Drinking Water (CSDW) Program, P&G is committed to long-term, not-for-profit provision of clean water in the developing world in an effort to reduce illness and death, particularly in children. CSDW provides P&G Purifier of Water sachets through community-based social markets and in emergency-relief situations.

During the last 11 years, working with a wide range of more than 150 advocacy and implementing partners, the P&G CSDW program has provided clean drinking water in more than 75 countries. More than 10 billion liters of purified drinking water have been provided which are estimated to have helped avert millions of days of illness and save tens of thousands of lives.

Pakistan is the second largest P&G distribution site for this program. To date, more than 850 million liters of clean drinking water have been provided to Pakistani communities in need through this program.

About P&G Purifier of Water:

In collaboration with the U.S. Centre for Disease Control and Prevention, P&G has developed a low-cost powder technology, which has been specifically designed to purify drinking water as per World Health Organization standards.

A 4 gram P&G Purifier of Water sachet treats 10 liters of water by effectively killing bacteria and viruses and removing parasites and solid materials. Five clinical studies show that use of the P&G water purification packets can reduce diarrheal illness in children under 5 by an average of 50%.

About Procter & Gamble

P&G serves approximately 4.6 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers ® , Tide ® , Ariel ® , Always ® , Whisper ® , Pantene ® , Mach3 ® , Bounty ® , Dawn ® , Fairy ® , Gain ® , Charmin ® , Downy ® , Lenor ® , Iams ® , Crest ® , Oral-B ® , Duracell ® , Olay ® , Head & Shoulders ® , Wella ® , Gillette ® , Braun ® , Fusion ® , Ace ® , Febreze ® , Ambi Pur ® , SK-II ® , and Vicks ® . The P&G community includes operations in approximately 75 countries worldwide. Please visit for the latest news and in-depth information about P&G and its brands.