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Anushka and Karan spill hair secrets with Pantene

ANUSHKA AND KARAN SPILL HAIR SECRETS WITH PANTENE PAKISTAN, Karachi, 08 April, 2016: Things get interesting as P&G, the USA based FMCG, ropes in another celebrity to represent its hair care brand Pantene. Karan Johar joins Anushka Sharma, the brand ambassador of Pantene in the new TVC as she mentions how her hairfall worries have now become a thing of the past.

Known for his keen eye for style and beauty, film-maker Karan Johar has called out Anushka's hair fall troubles and she is rightfully calling him her ‘biggest hair critic’. After the glamorous director pointed out how he'd notice her hair on car seats and on sets, things have changed. The leggy actor, who had been struggling with this hair fall problem credits Pantene to have come to her rescue and solving it once and for all. “After I have switched to Pantene, I have to admit I have seen a change in my hair. The Pro-V formulation in this shampoo makes my hair so strong that I've forgotten what hair fall actually is.”, Anushka Sharma said on her struggle with hair fall initially and how she has managed to combat this problem with Pantene. When it comes to style tips, top-rated professionals such as Anushka only trust the best – which in this case is Pantene!

The film-maker too reflects excitedly on his stint with Sharma. “Anushka's hair is her crowning glory now. Her hair has never looked better!” he expressed.

Pantene continues to be the top choice across the globe of beauty queens like Anushka Sharma, Aamina Sheikh, Selena Gomez and millions of consumers. Worthy to point out, it remains the shampoo of choice for top celebrities and stylists, i.e. the hair experts themselves.

Actress and producer Anushka Sharma has been known for her natural beauty and experimental style. She is a youth icon, from her large social media presence to the roles she plays, she strongly appeals to the young girls of today. Her versatile image appeals to the youth and her values also reflect the brand values. With her hair, Anushka has always chosen to be experimentative, setting trends for young girls to follow.

About Procter & Gamble

P&G serves approximately 4.6 billion people around the world with its brands. The Company has one of the strongest portfolios of trusted, quality, leadership brands, including Pampers®, Tide®, Ariel®, Always®, Whisper®, Pantene®, Mach3®, Bounty®, Dawn®, Fairy®, Gain®, Charmin®, Downy®, Lenor®, Iams®, Crest®, Oral-B®, Duracell®, Olay®, Head & Shoulders®, Wella®, Gillette®, Braun®, Fusion®, Ace®, Febreze®, Ambi Pur®, SK-II®, and Vicks®. The P&G community includes operations in approximately 75 countries worldwide. Please visit http://www.pg.com for the latest news and in-depth information about P&G and its brands.

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