Driven by Our Principles and Values
As part of Procter & Gamble's continuing commitment to the communities in which it lives and works, driven by the Company's global Purpose, Values and Principles, the Company perpetually develops partnerships aimed at improving the lives of the next generations.
Building on the company’s core mission of Touching Lives, Improving Life, Procter & Gamble made the strategic decision to embrace the integrated concept of sustainability: encompassing economic development, environmental protection and social responsibility.
Caring About Our Community, Standing For Our Social Responsibility
P&G’s Statement of Purpose asserts that: "Through the successful pursuit of our commitment, we expect to achieve leadership share and profit positions and that, as a result, our business, our people, our shareholders and the communities in which we live and work will prosper.”
In Egypt, P&G’s Corporate Social Responsibility (CSR) priorities are consequently inspired by the country’s major needs and concerns. P&G Egypt is careful to address the most critical areas in Egypt, through deepening its involvement in grassroots operations and working toward a sustainable commitment to human welfare, accordingly placing the Company among the major stakeholders of the country’s development and growth.