Four pillars — Global Business Units, Market Development Organizations, Global Business Services and Corporate Functions — form the heart of P&G's organizational structure.

• Global Business Units (GBU) build major global brands with robust business strategies.
• Market Development Organizations (MDO) build local understanding as a foundation for marketing campaigns.
• Global Business Services (GBS) provide business technology and services that drive business success.
• Corporate Functions (CF) work to maintain our place as a leader of our industries.

P&G approaches business knowing that we need to Think Globally (GBU) and Act Locally (MDO). This approach is supported by our commitment to operate efficiently (GBS) and our constant striving to be the best at what we do (CF). This streamlined structure allows us to get to market faster.

Click on the pillars below for more information:

Global Business Units (GBU)

Philosophy: Think Globally

General Role: Create strong brand equities, robust strategies and ongoing innovation in products and marketing to build major global brands

Our GBU:
• Baby & Family Care
• Beauty & Feminine Care
• Fabric & Home Care
• Snacks & Beverages
• Health Care
Close Market Development Organizations (MDO)

Philosophy: Act Locally

General Role: Interface with customers to ensure that marketing plans fully capitalize on local understanding, to seek synergy across programs to leverage corporate scale, and to develop strong programs that change the game in our favor at point-of-purchase

Our MDO Regions:
• North America
• Asia/India/Australia
• Northeast Asia
• Greater China
• Central-Eastern Europe/Middle East/Africa
• Western Europe
• Latin America
Close Global Business Services (GBS)

Philosophy: Enabling P&G to win with Customers and Consumers

General Role: Provide services and solutions that enable the company to operate efficiently around the world, collaborate effectively with business partners, and help employees become more productive

Our GBS Centers:
• GBS Americas located in Costa Rica
• GBS Asia located in Manila
• GBS Europe, Middle East and Africa/Newcastle, England
Close Corporate Functions (CF)

Philosophy: Be the Smartest and the Best

General Role: Ensure that the functional capability integrated into the rest of the company remains on the cutting edge of the industry. We want to be the thought leader within each CF.

Our Corporate Functions:
• Customer Business Development
• External Relations
• Finance & Accounting
• Human Resources
• Information Technology
• Legal
• Marketing
• Consumer & Market Knowledge
• Product Supply
• Research & Development
• Workplace Services
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