P&G Innovations

Brand Innovations

Tide Plus Collection

Tide Plus Collection

Added 05 Mar 2014

The New Tide + collection dials up the benefits of existing Tide variants so that consumers can experience even more of what they love from Tide.

Download Tide Plus Collection Factsheet (PDF, 1.4MB)
Tide Oxi Multi-Purpose Stain Remover

Tide Oxi Multi-Purpose Stain Remover

Added 05 Mar 2014

Tide Oxi Multi-Purpose Stain Remover is the first-ever Tide product designed to be used inside and outside the wash.

Download Tide Oxi Multi-Purpose Stain Remover Factsheet (PDF, 541.4KB)
Gain flings!

Gain flings!

Added 05 Mar 2014

Gain flings! gives consumers an exceptional laundry experience with the best Gain ever.

Download Gain flings! Factsheet (PDF, 1.1MB)
h&s Fresh Scent Technology

h&s Fresh Scent Technology

Added 25 Feb 2014

Head & Shoulders with new Fresh Scent Technology is a breakthrough anti-dandruff shampoo that provides scalp relief and beautiful, flake-free hair with a great scent.

Download h&s Fresh Scent Technology Factsheet (PDF, 1.5MB)
Secret Clinical Strength Collection

Secret Clinical Strength Collection

Added 14 Feb 2014

The new Secret Clinical Strength Collection provides women with the first and only clinical strength deodorant collection available with Clear Gel and Invisible Solid.

Download Secret Clinical Strength Collection Factsheet (PDF, 652.0KB)
Vidal Sassoon Pro Series ColorFinity Collection

Vidal Sassoon Pro Series ColorFinity Collection

Added 14 Feb 2014

Vidal Sassoon Pro Series ColorFinity Collection provides a full regimen of products that help lock in long-lasting vibrant color, prevent shade shifting, and maintain the precision of vibrant, dimensional hair color.

Download Vidal Sassoon Pro Series ColorFinity Collection Factsheet (PDF, 564.1KB)
Pantene Pro-V Anti-Oxidant Technology

Pantene Pro-V Anti-Oxidant Technology

Added 14 Feb 2014

Pantene Pro-V Anti-Oxidant Technology is Pantene’s first clinically tested solution to oxidative damage.

Download Pantene Pro-V Anti-Oxidant Technology Factsheet (PDF, 440.7KB)
Old Spice Hair Care & Styling

Old Spice Hair Care & Styling

Added 31 Jan 2014

The manliest grooming brand on the planet now has guys covered from head to toe, literally, with the introduction of the Old Spice Hair Care & Styling product lineup.

Download Old Spice Hair Care & Styling (PDF, 447.5KB)
Wella ME+

Wella ME+

Added 31 Oct 2013

ME+ is the first hair dye technology to deliver full permanent color performance, while allowing hair color formulations with reduced risk of developing allergy.

Download Wella ME+ (PDF, 134.2KB)
Gucci Made to Measure

Gucci Made to Measure

Added 31 Oct 2013

Gucci Made to Measure is a new impeccably sophisticated and supremely masculine fragrance for the man who demands the very best.

Download Gucci Made to Measure (PDF, 212.8KB)
Wella Color.id

Wella Color.id

Added 28 Oct 2013

Wella Professionals Color.id allows salon professionals to meet popular demand for perfectly blended, harmonious color without foils or other separators.

Download Wella Color.id (PDF, 761.8KB)
Pro-X by Olay Microdermabrasion + Advanced Cleansing System

Pro-X by Olay Microdermabrasion + Advanced Cleansing System

Added 10 Oct 2013

Pro-X by Olay Microdermabrasion + Advanced Cleansing System offers professional skin care results at home for a fraction of the price.

Download Pro-X by Olay Microdermabrasion + Advanced Cleansing System (PDF, 187.3KB)
North America Baby Care

North America Baby Care

Added 04 Oct 2013

P&G North America Baby Care has launched major upgrades across its entire line to offer a family of diapers and wipes designed to meet each baby’s needs.

Download North America Baby Care (PDF, 643.8KB)
Duracell Quantum

Duracell Quantum

Added 16 Aug 2013

As Duracell’s most powerful premium-tier battery, Duracell Quantum offers long-lasting power that consumers can count on when it’s needed the most.

Download Duracell Quantum Factsheet (PDF, 227.6KB)
Swiffer BISSELL STEAMBOOST

Swiffer BISSELL STEAMBOOST

Added 25 Jul 2013

The Swiffer BISSELL STEAMBOOST ingeniously couples the power of steam with the innovative cleaning technology of Swiffer to provide a visibly better clean.

Download Swiffer BISSELL STEAMBOOST Factsheet (PDF, 234.5KB)
Ariel Pods

Ariel Pods

Added 24 Apr 2013

Ariel PODS new three-chamber liquid unit dose pod builds on Ariel’s heritage of delivering superior cleaning with breakthrough technology and expands on the successful launch of Tide PODS technology in the U.S.

Download Ariel Pods Factsheet (PDF, 415.7KB)
Secret Clinical Strength Stress Response

Secret Clinical Strength Stress Response

Added 19 Mar 2013

Secret Clinical Strength Stress Response is uniquely formulated to be 4x more effective at protecting against stress-induced underarm wetness than the wetness protection required of an ordinary antiperspirant.

Download Secret Clinical Strength Stress Response Factsheet (PDF, 306.2KB)
Gillette Venus

Gillette Venus

Added 07 Mar 2013

Gillette Venus is expanding into Latin America. This expansion makes the entire Venus portfolio available to the approximately 144 million Latin American women who shave to remove hair.

Download Gillette Venus Factsheet (PDF, 299.0KB)
Gillette Sensitive

Gillette Sensitive

Added 07 Mar 2013

The Gillette Sensitive portfolio combines outstanding shaving performance and comfort to address the significant unmet need of 70% of men who say they have sensitive skin.

Download Gillette Sensitive Factsheet (PDF, 337.3KB)
Bounty Dura Towel

Bounty Dura Towel

Added 24 Jan 2013

Bounty DuraTowel is designed with more fibers that hold together even when wet and cleans like a cloth to tackle the toughest projects.

Download Bounty Dura Towel Factsheet (PDF, 411.2KB)
Oral-B Deep Sweep Power Brush

Oral-B Deep Sweep Power Brush

Added 24 Jan 2013

The breakthrough Oral-B® Professional™ Series Deep Sweep™ rechargeable power toothbrushes feature new TRIACTION motion that sweeps deep between teeth and along the gum line for a thorough clean.

Download Oral-B Deep Sweep Power Brush Factsheet (PDF, 388.4KB)
Cascade Platinum

Cascade Platinum

Added 24 Jan 2013

Cascade Platinum achieves a clean so powerful it helps keep the dishwasher sparkling while delivering a variety of dish care benefits.

Download Cascade Platinum Factsheet (PDF, 493.0KB)
Gucci Guilty Black

Gucci Guilty Black

Added 24 Jan 2013

Gucci Guilty Black is the newest chapter of the successful Gucci Guilty fragrance franchise, created specifically to attract to a younger, more daring audience to the Gucci brand.

Download Gucci Guilty Black Factsheet (PDF, 584.1KB)
Febreze Stick & Refresh

Febreze Stick & Refresh

Added 24 Jan 2013

Febreze Stick&Refresh is the only product of its kind, with innovative technology that slowly releases scented oils without the use of plugs or batteries to eliminate odors and provide long-lasting freshness.

Download Febreze Stick & Refresh Factsheet (PDF, 430.9KB)
Olay Regenerist Micro-Sculpting Eye & Lash Duo

Olay Regenerist Micro-Sculpting Eye & Lash Duo

Added 24 Jan 2013

Olay Regenerist Micro-Sculpting Eye & Lash Duo is the first eye cream and lash serum product with a dual applicator designed to provide a 360° eye care solution treating lids, lines and lashes for a total eye transformation.

Download Olay Regenerist Micro-Sculpting Eye & Lash Duo Factsheet (PDF, 209.3KB)
Pantene Expert Collection

Pantene Expert Collection

Added 03 Oct 2012

Products in Pantene’s Expert Collection’s two lines – AgeDefy and Advanced+ Keratin Repair – use Pantene’s most advanced technologies and ingredients to help women experience healthy hair with luster, bounce and damage repair.

Download Pantene Expert Fact Sheet (PDF, 317.0KB)
Braun CoolTec

Braun CoolTec

Added 27 Sep 2012

The cutting-edge Braun CoolTec is the world's first dry shaver with an integrated cooling bar, putting skin irritation while shaving, on ice.

Download Braun CoolTec Fact Sheet (PDF, 266.6KB)
Gillette Venus Naked Skin

Gillette Venus Naked Skin

Added 25 Jul 2012

Gillette Venus Naked Skin, designed by Braun, is a professional-quality intense pulsed light hair removal device that allows women to safely achieve beautiful, longer-lasting smooth skin at home.

Download Gillette Venus Naked Skin Fact Sheet (PDF, 378.0KB)
Oral-B Pro Expert

Oral-B Pro Expert

Added 25 Apr 2012

Oral-B Pro Expert is being introduced in several new countries, bringing the exceptional oral care benefits of this scientifically advanced formulation to people in Europe, Africa, & South America.

Download Oral-B Pro Expert (PDF, 707.4KB)
Tampax and Always Radiant

Tampax and Always Radiant

Added 25 Apr 2012

The Radiant Collection from Tampax and Always is P&G Fem Care's first cross-category initiative that provides women with one premium brand experience to meet all their Fem Care needs.

Download Tampax and Always Radiant (PDF, 681.8KB)
Gillette Venus & Olay Razor

Gillette Venus & Olay Razor

Added 25 Apr 2012

Gillette Venus' five-blade technology shaves close while shave gel bars with Olay skin conditioners help lock in skin's moisture for less dryness.

Download Gillette Venus & Olay Razor (PDF, 682.8KB)
Crest & Oral-B Pro-Health Clinical

Crest & Oral-B Pro-Health Clinical

Added 23 Mar 2012

Crest & Oral-B Pro-Health Clinical provides clinical protection for a healthy mouth by reducing plaque and helping prevent it from coming back.

Download Crest & Oral-B Pro-Health Clinical (PDF, 513.1KB)
SK-II Men Facial Treatment Essence

SK-II Men Facial Treatment Essence

Added 08 Mar 2012

P&G enters the prestige male skincare category in Hong Kong and Taiwan with SK-II Men Facial Treatment Essence, a product designed to revitalize men's skin, making it look clearer and more vibrant in just 14 days.

Download SK-II Men Facial Treatment Essence Fact Sheet (PDF, 371.1KB)
Crest Glamorous White

Crest Glamorous White

Added 01 Mar 2012

Crest 3D White Glamorous White Toothpaste and Intensive Professional Effects Whitestrips are the latest, ground-breaking products to be added to the Crest 3D White family.

Download Crest Glamorous White Fact Sheet (PDF, 927.0KB)
head & shoulders Fresh & Clean

head & shoulders Fresh & Clean

Added 25 Jan 2012

The h&s Fresh & Clean collection builds on over 50 years of scientific research and the updated technology adds a longer-lasting fresh and clean feeling to h&s' outstanding anti-dandruff benefits and care for the scalp.

Download head & shoulders Fresh & Clean Fact Sheet (PDF, 688.1KB)
Gillette Fusion ProGlide Styler

Gillette Fusion ProGlide Styler

Added 18 Jan 2012

The Gillette Fusion ProGlide Styler is a new, precision 3-in-1 styling tool to serve the increasing number of men who trim and style their facial hair.

Download Gillette Fusion ProGlide Styler Fact Sheet (PDF, 452.7KB)
Gillette Fusion ProGlide & ProGlide Power

Gillette Fusion ProGlide & ProGlide Power

Added 12 Jan 2012

The resigned pack for the Gillette Fusion ProGlide uses less plastic than the originally launched Fusion, while delivering the same performance and benefits for consumers as its predecessor Fusion.

Download Gillette Fusion ProGlide & ProGlide Power Fact Sheet (PDF, 1.3MB)
Ariel with Micro Boosters

Ariel with Micro Boosters

Added 27 Jun 2011

Ariel with Micro Boosters utilizes innovative 3D technology to help consumers in developing markets enjoy a deeper level of clean in their laundry.

Download Ariel with Micro Boosters Fact Sheet (PDF, 323.3KB)
Olay Hair Removal Duo

Olay Hair Removal Duo

Added 27 Jun 2011

Olay Smooth Finish Facial Hair Removal Duo is a specially formulated two-step system that gently yet effectively removes fine to medium unwanted facial hair.

Download Olay Hair Removal Duo Fact Sheet (PDF, 653.0KB)
Olay Professional Pro-X Clear

Olay Professional Pro-X Clear

Added 27 Jun 2011

Olay Professional Pro-X Clear is a professionally designed, total skin care solution for adults to help bring acne under control for consistently clear skin.

Download Olay Professional Pro-X Clear Fact Sheet (PDF, 678.2KB)
Pampers Prints

Pampers Prints

Added 23 May 2011

Pampers Limited Edition Prints deliver Pampers’ trusted wetness protection and comfort for baby, while introducing stylish design for little trendsetters.

Download Pampers Prints Fact Sheet (PDF, 1.8MB)
Pampers Cruisers

Pampers Cruisers

Added 04 May 2011

Inspired by babies and moms, Pampers Cruisers with three-way fit have been enhanced with a longer absorbent area and new soft quilted backsheet.

Download Pampers Cruisers Fact Sheet (PDF, 1.8MB)
Downy Unstopables

Downy Unstopables

Added 26 Apr 2011

With new Downy Unstopables in-wash scent booster, consumers can now satisfy their cravings from an amped-up scent experience.

Download Downy Unstopables Fact Sheet (PDF, 777.9KB)
Tide PODS

Tide PODS

Added 26 Apr 2011

P&G's first multi-chambered laundry detergent, Tide PODS, adds a whole new dimension to laundry with an innovative look, feel and performance.

Download Tide PODS Fact Sheet (PDF, 649.6KB)
Herbal Essences

Herbal Essences

Added 09 Mar 2011

Herbal Essences is introducing new formulas in some of their collections that contain water-activated silkening ingredients to give women soft and shiny hair after just one shower.

Download Herbal Essences Fact Sheet (PDF, 2.0MB)
Ariel Touch of Lenor fresh

Ariel Touch of Lenor fresh

Added 03 Mar 2011

Ariel Touch of Lenor fresh compact powder detergent will enable consumers in Central and Eastern Europe to care for their favorite clothing by adding refreshing, long-lasting scents with every wash.

Download Ariel Touch of Lenor fresh Fact Sheet (PDF, 2.7MB)
Olay Body Care Collections

Olay Body Care Collections

Added 03 Mar 2011

The Olay Body Care Collections pamper the experiential consumer with scent experiences, offering her choices and convenience at half the price of specialty.

Download Olay Body Care Collections Fact Sheet (PDF, 1.1MB)
Natural Instincts Week 2 Color Refresher

Natural Instincts Week 2 Color Refresher

Added 09 Feb 2011

Natural Instincts Week 2 Color Refresher helps beauty-conscious women fight color fade with a boost of radiant color two weeks after coloring when color fade is most noticeable.

Download Natural Instincts Week 2 Color Refresher Fact Sheet (PDF, 1.2MB)
Naturella Brazil

Naturella Brazil

Added 02 Feb 2011

Naturella Feminine care is increasing its global footprint with a launch into Brazil to satisfy the needs of a significant segment of women who are seeking skin care benefits in addition to protection.

Download Naturella Brazil Fact Sheet (PDF, 780.6KB)
Wella Professionals Care

Wella Professionals Care

Added 02 Feb 2011

Wella Care Professionals builds on its role as a global leader in salon hair color by bringing to salons a hair care line that works in tandem with its color products.

Download Wella Professionals Care Fact Sheet (PDF, 916.6KB)
Olay Brazil

Olay Brazil

Added 21 Jan 2011

Olay has launched in Brazil making the beauty care products available to nearly 100 million Brazilian women providing advanced, affordable skin care in a country where beauty care is an important ritual.

Download Olay Brazil Fact Sheet (PDF, 1.5MB)
head & shoulders Brazil

head & shoulders Brazil

Added 21 Jan 2011

With the launch in Brazil, head & shoulders is increasing its global footprint and providing more consumers a wide range of shampoos and conditions that provide outstanding dandruff performance from the first wash.

Download head & shoulders Brazil Fact Sheet (PDF, 848.2KB)
Crest 3D White 2 Hour Express Whitestrips

Crest 3D White 2 Hour Express Whitestrips

Added 12 Jan 2011

Crest 3D White 2 Hour Express Whitestrips deliver teeth that are noticeably whiter for up to three months after just one 2-hour treatment.

Download Crest 3D White 2 Hour Express Whitestrips Fact Sheet (PDF, 1.6MB)
Pampers Premium Care

Pampers Premium Care

Added 11 Jan 2011

Pampers Premium Care with Dry Max core is bringing our driest diaper ever to moms and babies in Central & Eastern Europe, Middle East & Africa.

Download Pampers Premium Care Fact Sheet (PDF, 741.8KB)
Secret Natural Minerals

Secret Natural Minerals

Added 07 Jan 2011

Secret Natural Mineral Collection is the brand’s first antiperspirant/deodorant that effectively fights wetness while providing naturally derived odor protection.

Download Secret Natural Minerals Fact Sheet (PDF, 1.1MB)
Ultra Era

Ultra Era

Added 14 Dec 2010

New Ultra Era powder detergent was developed for the value-conscious consumer interested in stain fighting performance at a great price.

Download Ultra Era Fact Sheet (PDF, 727.3KB)
Olay Professional Pro-X Advanced Cleaning System

Olay Professional Pro-X Advanced Cleaning System

Added 09 Dec 2010

The Olay Professional Pro-X Advanced Cleaning System is an innovative, professionally designed facial cleansing system that gently exfoliates to reveal brighter, smoother skin with each use.

Download Olay Professional Pro-X Advanced Cleaning System (PDF, 928.3KB)
Nice ‘n Easy Color Blend Foam

Nice ‘n Easy Color Blend Foam

Added 01 Dec 2010

Nice ‘n Easy is introducing a new foam hair color, an innovation that provides permanent dimension hair color in an easy-to-apply and control foam.

Download Nice ‘n Easy Color Blend Foam (PDF, 1.2MB)
Tide/Vizir + Lenor scent touch

Tide/Vizir + Lenor scent touch

Added 23 Nov 2010

Tide + Lenor scent touch and Vizir + Lenor scent touch bring a new scent focus to the brand that appeals to increasing consumer interest in freshness while delivering the same trusted performance in the Balkan region.

Download Tide/Vizir + Lenor scent touch (PDF, 719.8KB)
Crest Pro-Health Complete Rinse

Crest Pro-Health Complete Rinse

Added 12 Nov 2010

This new addition to the Crest Pro-Health family enables Crest to better serve consumers with a fluoridated rinse that does not contain alcohol.

Download Crest Pro-Health Complete Rinse Fact Sheet (PDF, 761.0KB)
Tide Professional Whiteness Enhancer

Tide Professional Whiteness Enhancer

Added 29 Oct 2010

Tide Professional Whiteness Enhancer brings Tide Innovation to the underserved professional laundry market and delivers 1.5 times whiter linens in a single cycle.

Download Tide Professional Whiteness Enhancer Fact Sheet (PDF, 655.8KB)
Pro-Health For Me

Pro-Health For Me

Added 28 Oct 2010

Crest and Oral-B have introduced Pro-Health For Me, the first and only complete collection of oral care products for kids 8 and up.

Download Pro-Health For Me Fact Sheet (PDF, 1.4MB)
Lenor in Israel

Lenor in Israel

Added 01 Oct 2010

Lenor has successfully expanded its market presence and Israeli consumers are now treating their clothing to exceptional softness and freshness.

Download Lenor Fact Sheet (PDF, 1.1MB)
Gillette Guard

Gillette Guard

Added 01 Oct 2010

Gillette Guard is a breakthrough new shaving system designed for a safe and affordable shave for men in India.

Download Gillette Guard Fact Sheet (PDF, 1.5MB)
Wella Kolestint

Wella Kolestint

Added 01 Oct 2010

Wella Kolestint is being introduced in India, designed to deliver outstanding hair color for beauty-conscious Indian women.

Download Wella Kolestint Fact Sheet (PDF, 1.9MB)
Pro-Expert All in One

Pro-Expert All in One

Added 03 Sep 2010

Pro-Expert All in One toothpastes and brushes will bring a new level of clean teeth and healthy mouths to consumers in Europe, Middle East and Africa.

Download Pro-Expert All in One Fact Sheet (PDF, 673.9KB)
Compacted Powder Laundry Detergent

Compacted Powder Laundry Detergent

Added 02 Sep 2010

P&G Fabric Care is providing compacted powder laundry detergents that meet key consumer needs and have a meaningful impact on the environment.

Download Compacted Powder Fact Sheet (PDF, 836.4KB)
Gucci Guilty

Gucci Guilty

Added 02 Sep 2010

A fragrance for modern-minded consumers who appreciate being noticed for their cool appeal.

Download Gucci Guilty Fact Sheet (PDF, 571.6KB)
Febreze Air Effects

Febreze Air Effects

Added 17 Aug 2010

Febreze Air Effects is expanding into the scent-focused Latin American market to solve consumers’ common frustrations about air care.

Download Febreze Air Effects Fact Sheet (PDF, 422.1KB)
Crest Clinical

Crest Clinical

Added 12 Aug 2010

The Crest Clinical line of products is for people who suffer from tooth sensitivity or gingivitis.

Download Crest Clinical Fact Sheet (PDF, 798.0KB)
Old Spice “Smell Like a Man, Man”

Old Spice “Smell Like a Man, Man”

Added 05 Aug 2010

The “Smell Like a Man, Man” campaign features the handsome, witty and chisel-chested Old Spice Guy and has quickly become a viral video sensation.

Download “Smell Like a Man, Man” Fact Sheet (PDF, 1.1MB)
Lenor

Lenor

Added 04 Aug 2010

New Lenor provides a heavenly softness, combining traditional softness with an action that provides a “spa” treatment for fibers.

Download Lenor Fact Sheet (PDF, 1.7MB)
Gain Dishwashing Liquid

Gain Dishwashing Liquid

Added 04 Aug 2010

Gain is adding its delightful scent experiences to a variety of products, including new Gain Dishwashing Liquid.

Download Gain Dishwashing Liquid Fact Sheet (PDF, 1.5MB)
Tide Naturals

Tide Naturals

Added 19 Jul 2010

Tide Naturals meets the mildness and value needs of Indian consumers while delivering great cleaning and whitening efficacy.

Download Tide Naturals Fact Sheet (PDF, 913.5KB)
Febreze Set & Refresh

Febreze Set & Refresh

Added 19 Jul 2010

Febreze Set & Refresh provides continuous long-lasting freshness and odor elimination without the use of plugs or batteries.

Download Febreze Set & Refresh Fact Sheet (PDF, 176.3KB)
Swiffer

Swiffer

Added 14 Jul 2010

Swiffer is totally reinventing its product line-up with cleaning tools fully assembled and ready to use right out of the box.

Download Swiffer Fact Sheet (PDF, 1.5MB)
Ultra Downy April Fresh

Ultra Downy April Fresh

Added 12 Jul 2010

With just one wash, Ultra Downy® April Fresh fabric softener provides an entire week of motion-activated freshness, allowing consumers to enjoy the “clean sheet day” experience for seven whole days.

Download Ultra Downy April Fresh Fact Sheet (PDF, 1.9MB)
Ambi Pur Acquisition

Ambi Pur Acquisition

Added 06 Jul 2010

With this acquisition P&G becomes the #2 Air Care Company in the world and Febreze/Ambi Pur becomes P&G’s newest Billion Dollar Brand.

Download Ambi Pur Fact Sheet (PDF, 390.2KB)
Eukanuba

Eukanuba

Added 13 Apr 2010

Eukanuba is launching more consumer intuitive packaging, new product offerings, and a better shopping experience.

Download Eukanuba Fact Sheet (PDF, 2.5MB)
Charmin

Charmin

Added 07 Apr 2010

Charmin bathroom tissue is introducing a number of new improvements across its entire line.

Download Charmin Fact Sheet (PDF, 1.2MB)
Crest Pro-Health Sensitive Shield

Crest Pro-Health Sensitive Shield

Added 31 Mar 2010

Crest Pro-Health Sensitive Shield products offer sensitivity protection plus comprehensive oral health benefits.

Download Crest Pro-Health Sensitive Shield Fact Sheet (PDF, 964.0KB)
Crest 3D White

Crest 3D White

Added 16 Feb 2010

This collection of revolutionary tooth whitening products provides dramatic, noticeable whitening results for a smile that makes heads turn.

Download Crest 3D White Fact Sheet (PDF, 1021.1KB)
Oral-B Pro-Saude

Oral-B Pro-Saude

Added 16 Feb 2010

In Brazil, P&G is bringing consumers the best oral care technologies in the world through a full range of products.

Download Oral-B Pro-Saude Fact Sheet (PDF, 1.5MB)
h&s Hair & Scalp

h&s Hair & Scalp

Added 16 Feb 2010

Breakthrough shampoo, conditioner, treatment and specialized scalp spa cream was designed for a rejuvenating hair and scalp experience.

Download h&s Hair & Scalp Fact Sheet (PDF, 1.0MB)
Venus

Venus

Added 16 Feb 2010

Venus is launching new solutions to meet the shaving needs of women, including the introduction of its first 5-blade disposable razor.

Download Venus Fact Sheet (PDF, 1.0MB)
Fekkai Advanced

Fekkai Advanced

Added 16 Feb 2010

The Fekkai Advanced collection delivers salon-proven results through a blending of luxury and science.

Download Fekkai Advanced Fact Sheet (PDF, 783.4KB)
Olay Professional Pro-X Intensive Wrinkle Protocol

Olay Professional Pro-X Intensive Wrinkle Protocol

Added 16 Feb 2010

Olay ProX Intensive Wrinkle Protocol was shown to reduce the appearance of wrinkles as well as the leading gold standard prescription regimen.

Download Olay Professional Pro-X Intensive Wrinkle Protocol Fact Sheet (PDF, 746.5KB)
Pampers Underjams

Pampers Underjams

Added 16 Feb 2010

Underjams are an extension to the premium line of Pampers designed to fit like underwear, and less like diapers.

Download Pampers Underjams Fact Sheet (PDF, 819.4KB)
Ariel/Dash Stain Remover™

Ariel/Dash Stain Remover™

Added 16 Feb 2010

Ariel introduces a new range of in-wash booster and pre-treater products created to effectively remove fresh and dried stains in the wash.

Download Ariel/Dash Stain Remover™ Fact Sheet (PDF, 1.0MB)
Ariel with Actilift™

Ariel with Actilift™

Added 16 Feb 2010

Ariel with Actilift is the first detergent designed to help prevent stains from setting in. With over 26 patents, it is one of our most protected laundry innovations.

Download Ariel with Actilift™ Fact Sheet (PDF, 749.6KB)
Bounty

Bounty

Added 16 Feb 2010

With improvements in Bounty paper towels and napkins, the new Bounty line focuses a whole new way on “clean.”

Download Bounty Fact Sheet (PDF, 2.3MB)
Pampers Swaddlers and Cruisers with Dry Max

Pampers Swaddlers and Cruisers with Dry Max

Added 16 Feb 2010

Pampers Dry Max are the biggest innovation for Pampers in 25 years. Now 20% thinner, this is Pampers’ driest diaper ever.

Download Pampers Swaddlers and Cruisers with Dry Max Fact Sheet (PDF, 496.5KB)
Naturella®

Naturella®

Added 16 Feb 2010

We are now offering the best Naturella pad ever—improved protection, superior skin care and a better sensorial experience.

Download Naturella® Fact Sheet (PDF, 814.5KB)

Business/Commercial Innovations

About The Loft Approach

Added 06 Sep 2011

To creatively build innovative brands that delight and connect with consumers, P&G has begun to use Lofts, an immersive, multi-sensorial experience based on classic storytelling that helps P&G teams solve unique problems, look at a new future and create new products. An integral part of the Design Innovation process, Lofts are meant to be provocative and to challenge current thinking or paradigms by approaching problems and topics from an unexpected angle.

Download About The Loft Approach Fact Sheet (PDF, 2.3MB)

Business Sphere

Added 22 Aug 2011

P&G's groundbreaking Business Sphere environment and Business Sufficiency analytic models enable the Company to be rapidly responsive to changes in the marketplace and uncover new opportunities to improve the lives of consumers.

Download the Business Sphere Fact Sheet (PDF, 1.2MB)
Product of the Year

Product of the Year

Added 27 Jun 2011

Consumers around the globe chose 22 P&G products to be honored with Product of the Year Awards for 2011. These awards represent the world's largest consumer-voted distinction for product innovation.

Download the Product of the Year Fact Sheet (PDF, 867.8KB)

Have You Tried This Yet?

Added 02 Nov 2010

The Have You Tried This Yet? campaign encourages shoppers to try P&G’s most innovative products by providing them straightforward solutions for everyday issues.

Download Have You Tried This Yet? Fact Sheet (PDF, 4.5MB)

Connect+Develop

Added 27 Oct 2010

P&G is accelerating innovation collaboration by setting two new goals for its C+D program.

Download Connect+Develop Fact Sheet (PDF, 656.9KB)

NFL Sponsorship

Added 04 Aug 2010

P&G will amplify its NFL sponsorship with a fully integrated, multi-brand campaign to engage consumers, build loyalty and drive purchases.

Download NFL Sponsorship Fact Sheet (PDF, 923.5KB)

IOC Partnership

Added 28 Jul 2010

P&G and the IOC are creating the most far-reaching partnership of the Olympic Games for the next ten years to touch and improve lives.

Download the IOC Fact Sheet (PDF, 337.1KB)

The Jensen Project

Added 14 Jul 2010

P&G and Walmart are bringing back Family Movie Night with the premier of the made-for-TV movie: “The Jensen Project.”

Download The Jensen Project Fact Sheet (PDF, 531.0KB)

eStore

Added 28 May 2010

The eStore is a premier online retail site that offers new and better ways to shop online for household, beauty and grooming products.

Download eStore Fact Sheet (PDF, 1.6MB)

Symphony IRI Group Outstanding Achievement in Innovation Award

Added 05 Apr 2010

SymphonyIRI Group recognizes P&G in its annual Pacesetters list and with the Outstanding Achievement in Innovation award.

Download the Symphony IRI Group Fact Sheet (PDF, 911.6KB)

Business/Commercial Innovations

Business/Commercial Innovations

Denotes products developed through Connect+Develop, P&G’s open innovation strategy.

Denotes Future Friendly products designed to save water, save energy or reduce waste.