Heritage

Since 1837, P&G has built a rich heritage of touching consumers’ lives with brands that make life a little better every day.

P&G Story of Innovation

As the most comprehensive digital collection of it’s kind, our virtual P&G Heritage & Archives Center brings you hundreds of rich images and stories surrounding our humble beginnings in 1837, all the way to today.
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175 Years of Innovation
Since our humble beginnings in 1837, P&G products have been touching and improving people’s everyday lives.

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Birth of an Icon: TAMPAX
P&G’s iconic brand Tampax has changed women’s everyday lives forever, providing an innovative and comfortable feminine care option.

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Procter Meets Gamble
In 1837, William Procter and James Gamble signed a partnership agreement formalizing The Procter & Gamble Company, with combined total assets of $7,192.24.

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175 Years of Innovation

Since candle maker William Procter and soap maker James Gamble founded this great company in 1837, seven generations of P&Gers have been making and marketing products that touch and improve lives every day.

1837
1837

William Procter and James Gamble settle in the Queen City of the West, Cincinnati, and establish themselves in business — William as a candle maker and James as a soap maker. The two might never have met had they not married sisters, whose father convinced his new sons-in-law to become business partners. As a result, in 1837, a new company was born: Procter & Gamble.

1879
1879

P&G launches its first branded product, Ivory Soap.

1886
1886

Production starts at Ivorydale. The factory incorporates the latest technological advances with a pleasant work environment for employees — a progressive approach at that time.

1901
1901

King C. Gillette creates the KC Gillette Razor.

1923
1923

P&G becomes one of the first companies to advertise on commercial radio.

1946
1946

Tide, the “washday miracle,” is introduced to the US market.

1955
1955

Crest is introduced, dramatically changing the way people think about oral care.

1961
1961

P&G introduces Pampers, the first affordable, successful, disposable diaper.

1981
1981

Researchers isolate the naturally occurring yeast that produced nutrient-rich ferment. This led to the development of SK-II.

1991
1991

Pantene Pro-V is introduced and becomes the fastest growing shampoo in the world.

2004
2004

P&G creates the Children’s Safe Drinking Water program by using revolutionary water purification sachets.

2010
2010

P&G launches Olympics “Thank you, Mom” campaign.

2012
2012

P&G celebrates its 175th Anniversary and looks towards the future to continue building brands that will touch and improve the lives of billions of people around the world.