Procter & Gamble’s contributions to realizing its Purpose of touching and improving the lives of Pakistani consumers have been recognized by U.S. Secretary of State, Hillary Clinton, who presented P&G with the prestigious U.S. Secretary of State Award for Corporate Excellence (ACE) for 2011.
The award was received by Bob McDonald, Chairman of the Board, President and Chief Executive Officer of The Procter & Gamble Company at a ceremony held in Washington on January 18, 2012.
P&G was nominated by the U.S. Embassies in Pakistan and Nigeria for this award and was shortlisted in November 2011 amongst 11 companies globally. P&G is the first company to win for programs in two countries, Pakistan and Nigeria. According to the U.S. State Department, P&G was recognized for the Company’s corporate and brand CSR programs under the ‘P&G Live, Learn and Thrive’ theme and response to monsoon floods in 2010 in Pakistan. This included providing immediate relief by making critical items available for over 1.9 million people over three months.
While talking to the audience at the ceremony, Bob McDonald said, “As you can see from these examples of the outstanding work we are doing in Pakistan and Nigeria, it is our fundamental belief that businesses can do well by doing good. Everyone at P&G is proud of our contributions to make everyday life better and we are honored by this recognition. We remain committed to touching and improving lives, now and for generations to come.”
Faisal Sabzwari, the country manager for P&G in Pakistan, joined the ceremony virtually from the U.S. Consulate in Karachi. “This fiscal, P&G turns 20 years old in Pakistan and there is a lot to celebrate. In this short span of time, we have become one of the largest Fast Moving Consumer Goods Company in the country, currently creating over 5,000 employment opportunities. We have invested in a strong portfolio of globally recognized brands like Pampers, Always, Safeguard, Ariel, Head & Shoulders and Pantene which are amongst leading household names in their respective categories,” said Sabzwari. “With the help of our partners, we have invested in the community where our brands and corporate CSR programs have touched and improved the lives of over 21 million Pakistanis to date. Our consumers continue to reward us with leadership sales, profit and value creation as our business has grown five fold in the last 10 years.”
Pakistan is one of the high potential emerging markets that are key to P&G’s Purpose-inspired Growth strategy. Over the past 20 years, P&G has been growing its business in Pakistan and fulfilling its Purpose by introducing premium quality brands and making significant investment in industry, community and talent development. P&G is not just investing in the country but investing sustainably. It has established two state-of-the-art facilities in Pakistan which on numerous occasions have been recognized by environmental protections agencies for their sustainable design and implementation of Health Safety and Environment standards. Most recently, the National Forum for Environment and Health, Pakistan, presented P&G Pakistan plants producing Safeguard soap and Ariel detergent at Hub and Port Qasim respectively with the Annual Environmental Excellence Award.