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Coconut-Based Cleaning and Food Products
| 1919 |
Purico |
| 1931 |
Star Margarine (first in local market) |
| 1949 |
Perla |
|
Sunshine Margarine |
| 1950 |
Camay (first in local market) |
| 1951 |
Mayon Cooking Oil |
| 1952 |
PMC Laundry Soap |
| 1954 |
Victor Shortening |
| 1965 |
Ola & Agro Laundry Soap |
| 1956 |
Fresco Bath Soap |
|
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Innovative Laundry and Personal Cleansing Products
| 1957 |
Tide Detergent Powder (first in local market) |
|
Gleem Toothpaste |
| 1959 |
DariCreme Refrigerated Margarine (first in local market) |
| 1961 |
Primex Shortening |
| 1966 |
Safeguard Germicidal Soap (first in local market) |
| 1968 |
Ariel Detergent Powder |
| 1969 |
Gain & Bonus Detergent Powder |
| 1971 |
Daz Detergent Bar (first in local market) |
| 1972 |
Lava Detergent Liquid |
| 1975 |
Mr. Clean Detergent Bar |
| 1979 |
Prell Shampoo |
| 1981 |
Crest Toothpaste |
| 1982 |
Zest Bath Soap |
| 1984 |
Moncler Bath Soap |
| 1985 |
Tide Detergent Bar |
| 1986 |
Ivory Bath Soap |
|
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Health Care
|
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Hair Care and Laundry Categories
| 1988 |
Pampers (first in local market) |
| 1989 |
Whisper (first in local market) |
| 1989 |
Rejoice 2-in-1 Shampoo (first in local market) |
| 1991 |
Tide Ultra (first in local market) |
|
Pantene Shampoo and Conditioner |
| 1992 |
Max Factor |
| 1993 |
Vidal Sassoon Hair Care Line |
|
Ivory Shampoo and Conditioner |
|
|
|
Dishwashing, Fabric Care and Food Categories
| 1994 |
Joy Dishwashing Liquid (first in local market) |
| 1996 |
Mr. Clean for Washing Machines |
|
Downy (first in local market) |
| 1997 |
Alldays Pantiliners |
| 1998 |
Pringles |
|
|
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Laundry, Personal Care and Hair Care
| 1999 |
Secret Deodorant |
| 2000 |
Safeguard Deodorant |
|
Ascend Shampoo and Leave-On Conditioner |
|
Safeguard Hand Sanitizer |
| 2001 |
Ariel Detergent Powder |
|
Safeguard Body Wash |
|
Old Spice Deodorant |
|
Zest Reintroduction |
|
Clairol Shampoo and Conditioner |
| 2003 |
Wella Hair Care Products |
| 2005 |
Camay Reintroduction |
|
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